Curated showcase
Your collection presented in a considered multi-brand environment, with brand and product context available to buyers.
India Eyewear Access Forum (IEAF) · Founding brand onboarding
Bring your collection to India.
Everything required to evaluate the commercial scope, event details, preparation pathway and first application step for the founding edition in New Delhi.
Why IEAF
Understand the market before committing to it.
IEAF gives independent eyewear brands a managed way to present their collection, document how Indian retailers and buyers respond, and identify the commercial relationships worth pursuing next.
Participation scope
What your participation is designed to deliver.
Media preparation
Brand information and agreed campaign assets integrated into Optician India and event communication.
Qualified engagement
Introductions and conversations with relevant retailers, distributors, buyers and optical professionals.
Order-intent capture
Conditional commercial interest recorded for structured post-event discussion—not represented as confirmed sales.
India Market Response Report
A confidential summary of market reaction, priority observations and recommended next steps.
Partner introductions
Qualified distributor introductions and selected follow-up, including MIDO 2027 where relevant.
Commercial terms
€4,500
plus applicable taxes. Payment is structured in two 50% instalments under the signed participation agreement.
The pathway
From first interest to India market response.
- 01
Expression of interest
Share your brand, collection and India objectives through the form below.
- 02
Qualification conversation
Pro-Kit 5 reviews fit and holds a focused call to understand your commercial priorities.
- 03
Agreement & confirmation
Approved brands sign the participation agreement and complete the first 50% payment.
- 04
Brand preparation
Provide brand information, campaign assets, collection details and agreed presentation requirements.
- 05
Collection coordination
Prepare 35–50 eyewear samples; shipment and handling instructions are confirmed before dispatch.
- 06
Delhi edition
Participate in the founding edition at Hall 1, Bharat Mandapam from 9–11 January 2027.
- 07
Market response
Receive structured feedback, relevant introductions and recommended follow-up actions after the edition.
Prepare after acceptance
The core information and assets we will request.
Exact logistics and deadlines are issued to confirmed brands. Do not dispatch samples before receiving written coordination instructions.
- Company and brand profile
- Collection overview and price positioning
- India objectives and preferred partner profile
- High-resolution logo and campaign imagery
- Product information for the selected samples
- Authorised commercial and logistics contacts
Founding brand application
Start with an expression of interest.
This is the first qualification step. It does not create a participation commitment. Pro-Kit 5 will review the information and contact suitable brands for a focused conversation.